Become a Fan‑Maker: Discover the Art of Creating “Raving Fans”

Tired of just making customers… and wish you had raving fans instead?

In Raging Fans or Raving Fans, Mark Conklin shares a simple—but powerful—truth: success isn’t built on transactions—it’s sparked by devotion. This talk is your chance to understand how brands and leaders transform casual observers into fiercely loyal advocates. It’s not about flashy gimmicks or viral stunts—it’s about meaningful connection and cultural resonance.

Here’s what you’ll experience—without spoiling the insights:

• A provocative contrast between two types of fan relationships in business (one built on loyalty, the other… well, friction)

• A bold shift in how you think about influence—starting with humility, clarity, and a tinge of delight

• Real examples that reveal why “ordinary” connection often outperforms “perfect” strategy

• An invitation to lead differently, centered on generosity, integrity, and turning everyday moments into rallying cries

This isn’t just a talk—it’s a rallying point for anyone who wants to build something that matters, not just manages something that works.

Come curious. Leave contagious.